How Knorr Engaged The Gen Z Working Class on TikTok With Its #RaiseACup Campaign
Launched on TikTok from March 26 onwards, the Knorr Raise a Cup campaign will feature…
Read MoreMarketers Suggest Amazon’s Big Spring Sale is an Ideal Time for Influencers to Introduce New Products
It was Amazon's first ever Big Spring Sale that took place last week. For the…
Read MoreQ&A: Exploring the Future of E-commerce Marketing in a Post-Cookie World
In light of Google's recent announcement that third-party cookies will be phased out of Chrome…
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