Why Did Allegra Debut It’s Mobile Mapping App at SXSW?
The brand Allegra has developed its mobile mapping app, Allegra Airways, to integrate air-quality data,…
Read MoreTarte’s Controversial Influencer Trip to Bora Bora Has Raised Questions About the Brand’s Inconsistent Values
Tarte, a popular cosmetics brand, has been investing heavily in organizing trips for social media…
Read MoreX is Launching a YouTube Copycat Platform For Smart TVs, And Marketers Speculate It’s For a New Revenue Stream
As initially reported by Fortune, the platform is gearing up to compete with YouTube by…
Read MoreShake Shack’s Oscars Campaign Includes a Hollywood Makeover, Influencers, and a Guessing Game
Shake Shack is engaging with its audience during this weekend’s Oscar Awards ceremony as part…
Read MoreInside 805 Beer’s Multi-Marketing Mix Through The Lens of Storytelling
805 Beer is shining a spotlight on its diverse group of over 30 "Authenticos" -…
Read MoreNavigating the Demise of Onboarding Solutions
The issue is they primarily rely on third-party digital identities, and that isn't as easy…
Read MoreWhy is Olipop Hiring Two Creators to be Part of Its Nationwide Tour?
There is a gut-healthy soda brand called Olipop on the verge of embarking on a…
Read MoreA Days Inn Contest Will Pair Two People With The Goal of Capturing Solar Eclipse Content
Days Inn by Wyndham is aiming to get two people to capture the upcoming Solar…
Read MoreInside Walmart’s Year Long Plan to Celebrate Black-Owned Businesses
This Black History Month and beyond, Walmart highlighted black-owned businesses and creators as part of…
Read MoreBeginning With a New Ad Featuring Dwayne Johnson, ZOA Energy is Refocusing Its Marketing Efforts
As part of its 360-degree campaign, ZOA Energy is focusing on bringing consumers the swagger,…
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