Why did Tostitos select Kirk Cousins to be a part of its Super Bowl Instagram strategy
For Tostitos' Super Bowl promotion, Kirk Cousins of the Minnesota Vikings serves as the face…
Read MoreWWE Raw’s $5 billion deal with Netflix has marketers eying the platform’s thirst for live sports
Marketers are buzzing with reactions after the announcement that Netflix has secured the streaming rights…
Read MoreWisp intends to utilize influencers to destigmatize sexual health through humor and education
Wisp, a U.S.-based telehealth and primary care provider, is breaking down sexual health stigmas. Partnering…
Read MoreDolby’s Ad Spot with Jennifer Lopez and QR Codes Takes Center Stage at the NFL Playoff Game
Using QR codes, Dolby is extending its reach beyond social media. Sweepstakes entry is possible…
Read MoreHow URLgenius positioned itself with brands and influencers to grow revenue
As a result, URLgenius strategically leveraged the power of the creator economy, recognizing its stronghold…
Read MoreLaunching AdBuzzDaily: Unveiling the Biggest Gamble in My Career and Why I Took the Leap
After starting as a journalist and photographer in high school, the author freelanced for various…
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