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Q&A: Influencer Gifting: A Sustainability Crisis
Excessive consumption and environmental impact can result from influencers receiving too many products they don't…
Read MoreBlockchain May Solve The Changing AdTech Landscape
Recent events, such as the US DOJ’s lawsuit against Google for its cookie usage practices…
Read MoreFuture-Proof Your Marketing: How to Thrive with First-Party Data & AI Innovation
Radical changes in digital media like the depreciation of third-party cookies, the prominence of GenAI,…
Read MoreQ&A: Exploring the Future of E-commerce Marketing in a Post-Cookie World
In light of Google's recent announcement that third-party cookies will be phased out of Chrome…
Read MoreNavigating the Demise of Onboarding Solutions
The issue is they primarily rely on third-party digital identities, and that isn't as easy…
Read More