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Expert Commentary on Industry Trends Marketing How WOW’s Leadership Revived Inglewood Billboard Advertising Jul 17, 2024 Scott Krantz, CEO of Los Angeles-based WOW Media, reflects on the company's journey in the… Read More
Expert Commentary on Industry Trends Marketing What Marketers Are Saying About the Ad Campaigns of This Week (July 15, 2024) Jul 15, 2024 Marketers and advertising agencies were impressed by several advertisements this week that stood out to… Read More
Marketing News Swap Launches First-Ever Ad Campaign on CTV for Direct-to-Consumer Brands Jul 12, 2024 Using Amazon, Prime, Hulu, and DirectTV, Swap launched its first-ever ad campaign on CTV for… Read More
Marketing News KIND’s Campaign Focuses on Healthy Snacking for Gen Z Jul 10, 2024 KIND is reinforcing its brand messaging with a new campaign aimed at reigniting consumer loyalty… Read More
Events Marketing Sports NASCAR’s Street Race in Chicago: A Celebration of Speed and Culture Jul 8, 2024 It was another phenomenal weekend for NASCAR as it took over Chicago this past weekend… Read More
Marketing Sports Coors Light Tackles NFL Rules With Its Time Capsule Ad Starring Patrick Mahomes Jul 5, 2024 There are NFL rules that prohibit current players from advertising alcohol, but Kansas City Chiefs… Read More
Expert Commentary on Industry Trends Marketing What Marketers Are Saying About the Ad Campaigns of This Week (July 2, 2024) Jul 2, 2024 There were several ads this week that caught the attention of marketers and agency executives… Read More
DTC Marketing What DTC Brands are Doing to Maximize Their Reach and Earnings During Amazon Prime Day Jun 27, 2024 As Amazon continues to serve as an important hub for e-commerce, Prime Day provides a… Read More
Marketing News Inside Citi’s Multichannel B2B Campaign for The World Food Programme Jun 24, 2024 Citi has just launched a new advertising campaign that shines a spotlight on client success… Read More
Marketing News Marketers are Conflicted on the Advertising Value of Verzuz and X’s Partnership Jun 21, 2024 Remember during the pandemic when everyone was watching Verzuz battles between different artists at home?… Read More
How WOW’s Leadership Revived Inglewood Billboard Advertising
Scott Krantz, CEO of Los Angeles-based WOW Media, reflects on the company's journey in the…
Read MoreWhat Marketers Are Saying About the Ad Campaigns of This Week (July 15, 2024)
Marketers and advertising agencies were impressed by several advertisements this week that stood out to…
Read MoreSwap Launches First-Ever Ad Campaign on CTV for Direct-to-Consumer Brands
Using Amazon, Prime, Hulu, and DirectTV, Swap launched its first-ever ad campaign on CTV for…
Read MoreKIND’s Campaign Focuses on Healthy Snacking for Gen Z
KIND is reinforcing its brand messaging with a new campaign aimed at reigniting consumer loyalty…
Read MoreNASCAR’s Street Race in Chicago: A Celebration of Speed and Culture
It was another phenomenal weekend for NASCAR as it took over Chicago this past weekend…
Read MoreCoors Light Tackles NFL Rules With Its Time Capsule Ad Starring Patrick Mahomes
There are NFL rules that prohibit current players from advertising alcohol, but Kansas City Chiefs…
Read MoreWhat Marketers Are Saying About the Ad Campaigns of This Week (July 2, 2024)
There were several ads this week that caught the attention of marketers and agency executives…
Read MoreWhat DTC Brands are Doing to Maximize Their Reach and Earnings During Amazon Prime Day
As Amazon continues to serve as an important hub for e-commerce, Prime Day provides a…
Read MoreInside Citi’s Multichannel B2B Campaign for The World Food Programme
Citi has just launched a new advertising campaign that shines a spotlight on client success…
Read MoreMarketers are Conflicted on the Advertising Value of Verzuz and X’s Partnership
Remember during the pandemic when everyone was watching Verzuz battles between different artists at home?…
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