How Napster Plans to Win Over the Next Generation of Listeners
This article explores Napster’s transformation into a social music platform following its $207 million acquisition…
Read MoreHSA Bank’s Rebrand Speaks to Gen Z’s Demand for Simplicity and Clarity
HSA Bank, a division of Webster Bank, has unveiled a refreshed visual brand identity and…
Read MoreThe Future of Influencer Marketing: GRIN’s New CEO Sets a Course for Growth and Transformation
As CEO, Debenham will focus on transforming GRIN from a suite of tools into a…
Read MoreCES 2025: A Deep Dive Into AI-Powered Consumer Experiences
This year’s Consumer Electronics Show (CES) in Las Vegas saw a surge of interest in…
Read MoreTotino’s Enters the Super Bowl Ad Arena with Absurd Humor
Totino’s, the iconic General Mills brand known for its pizza rolls, is set to make…
Read MoreDoorDash Celebrates Hispanic Culture in New Campaign for Millennials and Gen Z
DoorDash is aiming to connect with the Hispanic community among the millennial and Gen Z…
Read MoreKleenex Taps into Emotions with New Ads Aimed at Parents and Families
In its ad spots, Kleenex, a brand of Kimberly-Clark Corporation, puts the spotlight on its…
Read MoreWhy Millennials Are The Focus of Starbucks’ New Comfort Index Campaign
Starbucks is targeting both young and older millennials with its new experimental campaign launched this…
Read MoreFubo TV’s Triple Play Ad Unit Offers Total Share of Voice for Sponsors
Announced last week, The ad unit is a unique opportunity to feature interactive advertiser-branded video…
Read MoreInside Applegate’s First Major Marketing Campaign Since 2019
Applegate is launching a versatile marketing approach for its new campaign, marking the brand's first…
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