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Expert Commentary on Industry Trends News HSA Bank’s Rebrand Speaks to Gen Z’s Demand for Simplicity and Clarity Feb 13, 2025 HSA Bank, a division of Webster Bank, has unveiled a refreshed visual brand identity and… Read More
Creator Economy News The Future of Influencer Marketing: GRIN’s New CEO Sets a Course for Growth and Transformation Jan 29, 2025 As CEO, Debenham will focus on transforming GRIN from a suite of tools into a… Read More
Events News CES 2025: A Deep Dive Into AI-Powered Consumer Experiences Jan 15, 2025 This year’s Consumer Electronics Show (CES) in Las Vegas saw a surge of interest in… Read More
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Marketing News Why Millennials Are The Focus of Starbucks’ New Comfort Index Campaign Sep 26, 2024 Starbucks is targeting both young and older millennials with its new experimental campaign launched this… Read More
Marketing News Fubo TV’s Triple Play Ad Unit Offers Total Share of Voice for Sponsors Sep 9, 2024 Announced last week, The ad unit is a unique opportunity to feature interactive advertiser-branded video… Read More
Creator Economy Marketing News Uncategorized Inside Applegate’s First Major Marketing Campaign Since 2019 Sep 3, 2024 Applegate is launching a versatile marketing approach for its new campaign, marking the brand's first… Read More
Marketing News Booking.com’s TikTok and Instagram Campaign Promotes Ludacris Mansion Stay Aug 29, 2024 As part of this campaign, earned media and social media posts on the brand's TikTok,… Read More
HSA Bank’s Rebrand Speaks to Gen Z’s Demand for Simplicity and Clarity
HSA Bank, a division of Webster Bank, has unveiled a refreshed visual brand identity and…
Read MoreThe Future of Influencer Marketing: GRIN’s New CEO Sets a Course for Growth and Transformation
As CEO, Debenham will focus on transforming GRIN from a suite of tools into a…
Read MoreCES 2025: A Deep Dive Into AI-Powered Consumer Experiences
This year’s Consumer Electronics Show (CES) in Las Vegas saw a surge of interest in…
Read MoreTotino’s Enters the Super Bowl Ad Arena with Absurd Humor
Totino’s, the iconic General Mills brand known for its pizza rolls, is set to make…
Read MoreDoorDash Celebrates Hispanic Culture in New Campaign for Millennials and Gen Z
DoorDash is aiming to connect with the Hispanic community among the millennial and Gen Z…
Read MoreKleenex Taps into Emotions with New Ads Aimed at Parents and Families
In its ad spots, Kleenex, a brand of Kimberly-Clark Corporation, puts the spotlight on its…
Read MoreWhy Millennials Are The Focus of Starbucks’ New Comfort Index Campaign
Starbucks is targeting both young and older millennials with its new experimental campaign launched this…
Read MoreFubo TV’s Triple Play Ad Unit Offers Total Share of Voice for Sponsors
Announced last week, The ad unit is a unique opportunity to feature interactive advertiser-branded video…
Read MoreInside Applegate’s First Major Marketing Campaign Since 2019
Applegate is launching a versatile marketing approach for its new campaign, marking the brand's first…
Read MoreBooking.com’s TikTok and Instagram Campaign Promotes Ludacris Mansion Stay
As part of this campaign, earned media and social media posts on the brand's TikTok,…
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