Examining Poppi’s Super Bowl Ad and its Impact on the DTC Landscape
Poppi made history as the first direct-to-consumer (DTC) soda brand to air a Super Bowl…
Read MoreExploring The Event Activations That Took Place During Super Bowl LVIII
Super Bowl LVIII took place over the weekend, and brands as well as fans flooded…
Read MoreJif’s Super Bowl Ad Campaign Raises Awareness About Celery, A Forgotten Big Game Snack
Jif's Super Bowl ad campaign aims to shed light on celery, a snack often overshadowed…
Read MoreFor its contest, DoorDash teams up with brands advertising on Super Bowl
With its Super Bowl campaign, DoorDash has taken a unique approach in engaging with its…
Read MoreInside Kansas City Chiefs and San Francisco 49ers’ Social Media Strategy for Super Bowl LVIII
It's Super Bowl LVIII time in Kansas City where the Chiefs will face off against…
Read MoreRITZ Aims to Take Super Bowl Engagement with Second Screen Experience on X
One of the biggest advertising opportunities of the year is Super Bowl advertising and RITZ…
Read MoreThe M&M’s Super Bowl ad uses rings to promote brand values
This year's Super Bowl sees Mars, a long-time NFL partner, taking a new approach by…
Read More’90s Nostalgia Is The Theme Of Jack In The Box’s TikTok Music Campaign
In a bid to resonate with millennial and Gen Z music enthusiasts on TikTok, Jack…
Read MoreWhy did Tostitos select Kirk Cousins to be a part of its Super Bowl Instagram strategy
For Tostitos' Super Bowl promotion, Kirk Cousins of the Minnesota Vikings serves as the face…
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