Hyundai and Toyota Witness Surge in Gen Z Engagement at the New York Auto Show
The New York International Auto Show took place at the Javits Center this week and…
Read MoreJanSport Tackles Mental Health Awareness For Its March Madness Campaign
As part of its March Madness campaign, JanSport is utilizing social media sites like Instagram,…
Read MoreSeaWorld Celebrates 60 Years with “So Many Worlds to Love” Campaign
SeaWorld is celebrating its 60th anniversary all year long and is beginning this with its…
Read MoreColgate Sparks Confidence in Gen Z and Gen Alpha with its Smile Campaign
The latest marketing campaign launched by Colgate is designed to establish a personal connection with…
Read MorePowerade Teams Up with College Basketball Stars Flau’Jae Johnson and Isaiah Collier for March Madness Ads
Powerade is the latest brand to leverage NIL talent in its ads for March Madness.
Read MoreRITZ Taps College Athletes For its March Madness Campaign
The RITZ brand is tapping into the influence of top college athletes for its NCAA…
Read MoreX Games Engages Gen Z and Gen Alpha with a Fresh and Innovative Social Media Strategy
X-Games wants to engage with new fans, especially Gen Z and Gen Alpha, by utilizing…
Read MoreWhy Did Allegra Debut It’s Mobile Mapping App at SXSW?
The brand Allegra has developed its mobile mapping app, Allegra Airways, to integrate air-quality data,…
Read MoreTarte’s Controversial Influencer Trip to Bora Bora Has Raised Questions About the Brand’s Inconsistent Values
Tarte, a popular cosmetics brand, has been investing heavily in organizing trips for social media…
Read MoreX is Launching a YouTube Copycat Platform For Smart TVs, And Marketers Speculate It’s For a New Revenue Stream
As initially reported by Fortune, the platform is gearing up to compete with YouTube by…
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