Why Meridian Grooming Is Taking on Sexual Health Stigma in a Cross-Channel Campaign
The DTC body hair grooming brand, Meridian Grooming, is leading the conversation around sexual wellness…
Read MoreElection Season Puts Influencers’ Brand Deals at Risk
This is the first year that content creators and influencers have expressed their thoughts about…
Read MoreBooking.com’s TikTok and Instagram Campaign Promotes Ludacris Mansion Stay
As part of this campaign, earned media and social media posts on the brand's TikTok,…
Read MoreReddit’s Paywall Proposal Sparks Concerns Over Community Engagement
Compared to other community platforms like Facebook and X, Reddit's potential move to charge for…
Read MoreHow Soles4Souls is Using Meta, OOH, and Social Media to Drive Donations With Its First Campaign
Its campaign will be split into two phases and will seek to build awareness and…
Read MoreMarketers Weigh In on Why Threads Isn’t a Brand Magnet
Meta launched its copycat platform Threads one year ago, and since then, user engagement has…
Read MoreHow Walmart Is Heating Up the Summer Season by Tapping Into The BookTok Trend?
In celebration of the hot and spicy trend this summer, Walmart launched its 'Spicy Summer'…
Read MoreMarketers are Conflicted on the Advertising Value of Verzuz and X’s Partnership
Remember during the pandemic when everyone was watching Verzuz battles between different artists at home?…
Read MoreInsights from Marketers on Meta’s Profit-Driven Move with Instagram’s Unskippable Ads
This feature will activate once users have viewed their internal limit of skippable ads, ensuring…
Read MoreHow Ocean Spray Targets Gen Z and Millennials with its Just Add Cran Campaign
Ocean Spray is aiming to connect with Gen Z and younger Millennials through its new…
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