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Marketing Sports How The Detroit Pistons Leverage its AI-Powered Virtual Arena for Sponsorship and Revenue Expansion Dec 12, 2024
Expert Commentary on Industry Trends Marketing Marketers Share Their Take on 2024’s Most Polarizing Brand Pairings Dec 10, 2024
Expert Commentary on Industry Trends Taking AI Beyond Chat: How to Improve Marketing Outcomes for E-commerce Oct 2, 2024 Although AI isn't new, many marketers remain uncertain about fully harnessing its potential. While some… Read More
Creator Economy DTC Why Meridian Grooming Is Taking on Sexual Health Stigma in a Cross-Channel Campaign Sep 30, 2024 The DTC body hair grooming brand, Meridian Grooming, is leading the conversation around sexual wellness… Read More
Marketing News Top Stories of the Month Why Millennials Are The Focus of Starbucks’ New Comfort Index Campaign Sep 26, 2024 Starbucks is targeting both young and older millennials with its new experimental campaign launched this… Read More
Expert Commentary on Industry Trends Marketing What Marketers Are Saying About Ad Campaigns of This Week (September 23, 2024) Sep 23, 2024 This week, marketers and advertising agencies were notably impressed by a selection of advertisements that… Read More
Creator Economy Election Season Puts Influencers’ Brand Deals at Risk Sep 23, 2024 This is the first year that content creators and influencers have expressed their thoughts about… Read More
Marketing Sports Cardinal Credit Union and Cleveland Browns Partner to Bring Financial Education to Kids Sep 19, 2024 During the NFL season, Cardinal Credit Union will be stepping into the marketing space in… Read More
Marketing Sports ZIPS Cleaners and Ravens Partner to Boost Brand Visibility in the Baltimore-DC Area Sep 17, 2024 ZIPS Cleaners is currently running a marketing campaign with the Baltimore Ravens to emphasize brand… Read More
DTC Marketing Hostage Tape Addresses Millennial Couples’ Sleep Issues in New Ad Campaign Sep 11, 2024 Its campaign, which is targeting millennial couples between the ages of 30-40, ad showcases mouth… Read More
Marketing News Top Stories of the Month Fubo TV’s Triple Play Ad Unit Offers Total Share of Voice for Sponsors Sep 9, 2024 Announced last week, The ad unit is a unique opportunity to feature interactive advertiser-branded video… Read More
Expert Commentary on Industry Trends Marketing What Marketers Are Saying About Ad Campaigns of This Week (September 4, 2024) Sep 4, 2024 There were some ad campaigns that stood out to marketers this week as the back… Read More
Taking AI Beyond Chat: How to Improve Marketing Outcomes for E-commerce
Although AI isn't new, many marketers remain uncertain about fully harnessing its potential. While some…
Read MoreWhy Meridian Grooming Is Taking on Sexual Health Stigma in a Cross-Channel Campaign
The DTC body hair grooming brand, Meridian Grooming, is leading the conversation around sexual wellness…
Read MoreWhy Millennials Are The Focus of Starbucks’ New Comfort Index Campaign
Starbucks is targeting both young and older millennials with its new experimental campaign launched this…
Read MoreWhat Marketers Are Saying About Ad Campaigns of This Week (September 23, 2024)
This week, marketers and advertising agencies were notably impressed by a selection of advertisements that…
Read MoreElection Season Puts Influencers’ Brand Deals at Risk
This is the first year that content creators and influencers have expressed their thoughts about…
Read MoreCardinal Credit Union and Cleveland Browns Partner to Bring Financial Education to Kids
During the NFL season, Cardinal Credit Union will be stepping into the marketing space in…
Read MoreZIPS Cleaners and Ravens Partner to Boost Brand Visibility in the Baltimore-DC Area
ZIPS Cleaners is currently running a marketing campaign with the Baltimore Ravens to emphasize brand…
Read MoreHostage Tape Addresses Millennial Couples’ Sleep Issues in New Ad Campaign
Its campaign, which is targeting millennial couples between the ages of 30-40, ad showcases mouth…
Read MoreFubo TV’s Triple Play Ad Unit Offers Total Share of Voice for Sponsors
Announced last week, The ad unit is a unique opportunity to feature interactive advertiser-branded video…
Read MoreWhat Marketers Are Saying About Ad Campaigns of This Week (September 4, 2024)
There were some ad campaigns that stood out to marketers this week as the back…
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