How 3M Open Is Using Creators to Reach Young Golf Fans
This story breaks down how golf is making a comeback with Gen Z, who are…
Read MoreHow is Tinder Building Trust and Engagement With its Anti-Bot Marketing Strategy
Tinder is taking on the bot problem in Canada with Face Check, a video selfie…
Read MorePride Month Ends With More Silence Than Celebration From Brands
Pride Month 2025 ended with notable corporate silence. Once-bold brand campaigns were scaled back amid…
Read MoreAmazon Prime Video Ad Increase Offers Value to Brands, Friction for Viewers
Amazon is extending Prime Video’s ad load to six minutes per hour in a major…
Read MoreArena Club Rolls Out Campaign to Unite Card Collectors and Sports Fans
Arena Club, the digital card marketplace co-founded by Derek Jeter, has launched its first ad…
Read MoreHyundai Aims to Be the Top Pick for Hybrid Buyers With Its New Campaign
Hyundai’s latest national campaign, “Best of Both Worlds,” uses humor and storytelling to showcase the…
Read MoreWhy GoPuff Is Betting on Humor, Star Power, and Street Buzz With Its Multi-Channel Campaign
GoPuff kicks off a bold, multi-channel campaign with Tom Brady to launch GOAT Gummies an…
Read MoreHarlem Globetrotters Gear Up for 100th Anniversary With a Bold Brand Refresh
As the Harlem Globetrotters approach their 100th anniversary in 2026, the iconic team is reintroducing…
Read MoreInside Samsung’s Strategy to Turn Ad Time into Engagement Time
At the 2025 IAB NewFronts, Samsung Ads and Samsung TV Plus debuted STN (Samsung TV…
Read MorePizza Hut Taps Into UFL’s Hyper-Local, High-Impact Audience
This story explores Pizza Hut’s bold partnership with the UFL, highlighting how the brand is…
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