How Lindsey Kee Uses LinkedIn to Guide Women Toward Personal Growth

Lindsey Kee is a content creator and coach whose work centers on personal growth, professional development, and helping others unlock their potential—primarily through her platform of choice, LinkedIn.

With a deep passion for learning, self-improvement, and empowering women, Lindsey infuses these values into everything she does.

Through her coaching business and content creation, she guides women in overcoming self-doubt, silencing fears of inadequacy, and uncovering what brings them joy in both their careers and personal lives. For Lindsey, her work is a natural extension of her personal journey. “My life is very focused on my own personal growth and development, so my coaching business and content creation are an extension of my daily life,” she said.

Her mission goes beyond offering advice; it’s about building meaningful connections, fostering confidence, and encouraging others to embrace their unique paths.

Maintaining balance is a top priority for Lindsey. Outside of her professional endeavors, she enjoys life as a proud dog mom and finds peace in hiking. She also loves stand-up and improv comedy, always seeking out opportunities for a good laugh. In addition, Lindsey is an avid fan of Canasta, a lively card game known for its friendly yet competitive spirit.

“It can get rowdy,” she says, “but it’s always in the name of fun and friendly competition.”

Whether she’s crafting insightful LinkedIn posts, helping clients achieve personal breakthroughs, or engaging in a spirited game of Canasta, Lindsey embodies the essence of growth, positivity, and balance—all while showing that joy can be found in both work and play.

We spoke with Lindsey Kee in a Q&A about her approach to LinkedIn and how she leverages the platform to empower others.

This interview has been edited and condensed for flow and clarity.

How do you approach content creation as a creator and what is the audience you are trying to attract?

Lindsey: I create content for women who are in the situation I was in a few years back. I write content for them–for me, really, as if I’m talking to a younger version of myself. It’s the “If I knew then what I know now” type of approach. I create content for women who feel like I felt: trapped in the corporate world, full of self doubt, maybe even imposter syndrome, and generally burned out and missing that spark within themselves. These are typically mid-to late-career women with high achieving career track records. They know something is off, but they just aren’t sure what exactly, or what to do about it. They feel alone, stuck, and maybe like there’s just something wrong with them as a person, if they have this seeming perfect life & career but they feel empty & miserable inside. 

LinkedIn is becoming more of a creator platform than it was previously. What made you decide to leverage LinkedIn as the platform of choice above the others?

Lindsey: LinkedIn has a heavier business focus than other social platforms. That’s what drew me to focusing my content creation efforts there. It is easy to get overwhelmed trying to hit all the platforms. Because of the audience I’m seeking to reach, it makes more sense for me to go this direction, utilizing LinkedIn for sharing my content with women in business. 

Do you have any thoughts on the criticisms of LinkedIn as job seekers want to go there to search for jobs rather than consume user-generated content?

Lindsey: LinkedIn has plenty of space for job seekers and for content creators. They don’t need to be mutually exclusive. LinkedIn has customizable settings that allow you to keep your Feed more focused on the updates you want, and a completely separate area of job listings. Plus, job seeking can get very isolating, lonely, and demoralizing. Sometimes what a job seeker most needs to hear that day is a boost of encouragement to keep going and know they’re not alone. 

How do you strike a balance of maintaining consistency with your audience while also making sure your mental health is good?

Lindsey: Time boundaries are the key! Because I love my work so much, and as I mentioned it is an extension of my own personal growth journey, I have found success in keeping my word with myself. I schedule only certain days for my content creation work, and I really stick to that. Sometimes I’m just not feeling it, and on those days, I let myself work slower and maybe create less pieces.

I’ve learned that, surprisingly, content that is created from a “blah” state of mind doesn’t typically perform well or resonate with the audience. So working slower, maybe taking more time to get into the headspace of creating content on those days when I just “don’t want to” has been helpful. I spent way too many years [forcing myself to work] in roles/industries/projects that sacrificed my mental (and physical) wellbeing.

I’m not about to go backwards and do that in my coaching business! I am firmly of the mind that I must live what I teach, and lead by example. I can’t in good conscience teach my clients things that I’m not also actively practicing within my own life for balance and mental wellness.