X Games Engages Gen Z and Gen Alpha with a Fresh and Innovative Social Media Strategy
X-Games wants to engage with new fans, especially Gen Z and Gen Alpha, by utilizing…
Read MoreTarte’s Controversial Influencer Trip to Bora Bora Has Raised Questions About the Brand’s Inconsistent Values
Tarte, a popular cosmetics brand, has been investing heavily in organizing trips for social media…
Read MoreHow Red Robin Aims to Break Through to Gen Z And Millennials With a Dose of Nostalgia From The 2000’s
With its limited-time offer, Red Robin is offering a nostalgic taste of the 2000s. In…
Read MoreWhy Did Linktree Feature TikTok Creators in Its OOH Ads In New York City
Linktree took to digital OOH in Times Square, NY for its first ever campaign as…
Read MoreHow marketers and brands are navigating Pickleball’s increasing popularity
The popularity of pickleball has risen among all ages, becoming one of the country's most…
Read MoreEXCLUSIVE: Why Did UFL Sign YouTube Personality Deestroying
Donald De La Haye, popularly known as "Deestroying" on YouTube, has joined the San Antonio…
Read MoreWisp intends to utilize influencers to destigmatize sexual health through humor and education
Wisp, a U.S.-based telehealth and primary care provider, is breaking down sexual health stigmas. Partnering…
Read MoreHow URLgenius positioned itself with brands and influencers to grow revenue
As a result, URLgenius strategically leveraged the power of the creator economy, recognizing its stronghold…
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