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Expert Commentary on Industry Trends Top Stories of the Month OpenAI is Betting on Ads as the Gamble Could Pay Off Big or Backfire Jan 23, 2026 OpenAI is preparing to test ads inside ChatGPT as mounting losses force the company to… Read More
Marketing Super Bowl How Skittles Plans to Win Super Bowl Sunday Without Buying a Commercial Jan 15, 2026 As Super Bowl LX approaches, Skittles is breaking from tradition by skipping the $8 million… Read More
Creator Economy TikTok Offers Bonuses as Creators Weigh Risk Versus Reach Jan 14, 2026 TikTok is using a $10,000 creator bonus to drive adoption of Branded Buzz, opening new… Read More
Expert Commentary on Industry Trends Marketers Share Why Cannabis Ads Are Becoming Less Promotional and More Educational Jan 8, 2026 In an industry long shut out of mainstream digital advertising, cannabis brands are finding opportunity… Read More
OpenAI is Betting on Ads as the Gamble Could Pay Off Big or Backfire
OpenAI is preparing to test ads inside ChatGPT as mounting losses force the company to…
Read MoreHow Skittles Plans to Win Super Bowl Sunday Without Buying a Commercial
As Super Bowl LX approaches, Skittles is breaking from tradition by skipping the $8 million…
Read MoreTikTok Offers Bonuses as Creators Weigh Risk Versus Reach
TikTok is using a $10,000 creator bonus to drive adoption of Branded Buzz, opening new…
Read MoreMarketers Share Why Cannabis Ads Are Becoming Less Promotional and More Educational
In an industry long shut out of mainstream digital advertising, cannabis brands are finding opportunity…
Read More